Health Diva

This is a logo designed for the “Health Diva”.  She is a lifestyle and nutrition counselor who recently contacted us about having a logo design done to be used on her website, print material and other marketing collateral.  She was looking for something somewhat youthful, edgy and retro-styled to inject a sense of her personality into her business identity.  This logo has a looser line congruency, lending to the retro – almost hand-done feel. After several completely different renditions, she chose this one and we think it really does add personality to an otherwise simple but clean website.  We must admit – this is not our typical direction, but we really think it works well and portrays a sense of the Health Diva’s personality!

If you’re as out of shape and eating as much junk as we are, visit her website here and have her straighten you up!

Below are some of the proofs presented to give you an idea of the process of elimination she went through to find the one she felt best represented her and her business.